Tools Built for the Cheer Industry
More tools coming. Built from inside the sport.
PNKE builds tools that make cheer coaches' lives easier and athletes' development faster. Less admin. More coaching. Better results for everyone in your gym.
Every tool PNKE builds starts with the same question — what's making a cheer coach's job harder than it needs to be? Then we fix it.
The first training app built specifically for cheer athletes. Coaches assign structured programs, athletes log sessions, and parents can see exactly what's happening between practices. No more wondering. No more repeating the same corrections every week.
Built for athletes aged 5–25. Built with safeguarding at the core — no DMs, no direct contact, no exceptions.
Assign training programs directly to your athletes. They get structured work to do between sessions — you stop re-teaching the same things every week.
Every session logged, every program completed — visible to parents. No more "is it working?" conversations. The data answers it for you.
Athletes compete to top the leaderboard. Teams challenge each other. Training stops feeling like homework and starts feeling like something athletes actually want to do.
No DMs. No comments. No direct contact between coaches and athletes through the app. Programs only. Built this way from day one — not added on later.
A searchable library of cheer drills, organised by skill level, category, and training goal. Stop trying to remember that drill you used three seasons ago or spending 45 minutes on YouTube looking for something you know exists.
Built for coaches who want to spend their prep time planning, not searching.
Filter by skill type, athlete level, or training objective. Find exactly what you need for Tuesday's session in under a minute.
Every drill is demonstrated on video. No decoding written descriptions or guessing what a diagram means — just watch, understand, use.
Build your own drill collections. Save the ones that work for your program and come back to them without searching every time.
New drills added regularly. The library grows as the community contributes — so the more coaches use it, the more useful it gets for everyone.
Your classes should be full. StudioFlow turns every enquiry into an enrolment — automatically. A family fills in your form, and within 60 seconds they have a warm, personalised email in their inbox. Before you've even seen the notification.
20 emails already written. Set it up once. It runs forever.
Families expect a reply within minutes. Most studios take hours — or days. That window closes fast. StudioFlow closes it in 60 seconds, every time, without you doing anything.
Enquiry sequence, pre-trial sequence, post-trial conversion, onboarding, and term re-activation. All written, all timed, all done. Reception taps one button after a trial. That's it.
Families who don't enrol don't disappear forever. They go onto a re-activation list and get contacted automatically at the start of every new term. No manual list. No remembering. It just happens.
Every unfilled spot is lost revenue, month after month. StudioFlow is the system that fills them — not by working harder, but by being faster and more consistent than any human could be manually.
Digital tumble cards for every athlete in your program. Coaches tick skills as athletes nail them. Parents see progress in real time. No more spreadsheets, no more paper cards, no more "how's my child going?" emails.
18 levels. 144+ individual skills. Pre-loaded and ready to go — nothing to set up beyond adding your athletes.
Open an athlete's card during class or assessment week and tick skills as they're achieved. Each tick is timestamped and instantly visible to parents. No admin later.
The full progression sequence from first handstand to back tuck on floor. Skills, drills, surfaces, and skill sets — every element tracked, nothing skipped.
Parents get a read-only view of their athlete's card — current level, completed skills, what's next. No app download. Works in any browser. No more "how's she going?" every Saturday.
Only coaches can mark skills as achieved. Parents have full visibility but no ability to edit. The integrity of the progression stays with the people who are actually on the floor watching it happen.
Skip the prep. PNKE lesson plans and pack bundles are ready-to-run sessions written by working cheer coaches — drills, progressions, warm-ups, and conditioning, all sequenced and timed. Buy once, download instantly, use forever.
Cartwheels and Handstand-to-Bridge — the two foundations every athlete needs before anything else. A circuit-format session built for absolute beginners.
Not enough time is spent here. A bad cartwheel becomes a bad round-off — forever. Lock the shape, the entry, and the line before moving on.
The foundation of everything. If the handstand is weak, the tumbling will be too. Shape, kick-up, hold, and snapdown — sequenced for retention.
The Eagle. The set. The pull. In that order — every time. A timed, sequenced session that builds a clean standing tuck from the ground up.
Where your pass lives and dies — from hurdle to snap. Build round-off power and back-handspring rebound that actually carries you forward.
Cartwheel through Layout. Beginner foundations to advanced running tumbling. Every plan, every level, $15 each.
Four steps. One button for reception. Everything else is automatic.
They fill in your embedded form. Within 60 seconds — before you've even seen the notification — a warm, personalised email lands in their inbox. Written in your studio's voice. Not a template. Not a robot.
A sequence of three emails prepares them for their trial day — what to wear, what to expect, how excited their child is going to be. No-show rates drop. Families arrive ready.
After the trial, reception taps Attended or No-Show on a simple dashboard. That single tap starts a six-email conversion sequence — social proof, urgency, and a held spot — all timed perfectly.
Families who don't enrol move to a cold list and get automatically re-contacted at the start of every new term. No manual list. No remembering. It just happens.
Get them to book a trial before they forget you exist
Build excitement so they actually show up
Social proof, urgency, held spot — timed perfectly
Reduce early drop-off before it becomes a habit
Automatically, every new term, without anyone remembering
Every tool we build starts with one question — what's actually making cheer coaches' lives harder than it needs to be? Then we fix it properly.
PNKE wasn't built by a tech company that discovered cheer as a market. It was built from inside the sport — by someone who coaches, who knows what a stunt session actually looks like, and who knows which problems are real and which ones aren't.
Generic tools don't solve cheer problems. A fitness app doesn't understand a cradle. A generic email platform doesn't know what a trial class is. PNKE tools are built for this industry, which means they work in a way that general tools never will.
Most of the athletes in this sport are children. Every product PNKE builds is designed with that responsibility at the centre. Not as a feature. Not as a compliance checkbox. As the foundation.
Coaches don't need more to manage. They need fewer things getting in the way of actually coaching. Everything PNKE builds is designed to reduce the time spent on admin and increase the time spent on the floor doing the actual work.
PNKE was built with the understanding that most athletes in this sport are children. Every decision about how our products work starts there.
This wasn't an afterthought. It was the foundation.
Coaches and athletes cannot message each other through PNKE Labs. No DM feature. No chat. No private communication channel of any kind. Communication stays where it belongs — in the gym, with parents present.
Athletes cannot be contacted through their activity or progress by coaches or other users. Leaderboards show results — not personal profiles that can be reached.
Coaches assign programs. Athletes complete them. That's the entire relationship inside the app. The tool is about the training, not the relationship — because the relationship belongs outside the app, where it's safe and visible.
Parents can see exactly what programs have been assigned, what their athlete has completed, and how they're progressing. Full transparency — by design, not as an add-on.
We built PNKE because cheer athletes and coaches deserved better tools. We built them this way because athletes deserve to train in an environment where their safety is the first consideration — not a feature, not a setting, but the baseline.
If you're a parent choosing tools for your athlete: we designed this with you in mind. You should always be able to see what your child is doing, who has access to them, and what any adult in their sport is assigning them. PNKE makes all of that visible and keeps all of that safe.
No generic fitness advice. Sport-specific insight built around how cheer actually works.
If you're not at training, it matters. A lot. And not just for you — for your whole team.
It's not talent. It's what happens between trainings.
Most of the money is going into hours inside the gym. Almost nothing is happening outside of it.
Keep it simple. Start with control.
Everything athletes and parents need to know — in plain English.
View all posts →
Browse every PNKE blog article
Join the waitlist for PNKE Labs and Drills, or request beta access to StudioFlow. Tell us which product you're most interested in and we'll be in touch.
No spam. No credit card. Just early access when we launch.